3 months of recruiting emails for 2011
Friday, February 4th, 2011Video Training: Gett’n Agents To Like Your Facebook Fan Page
Tuesday, October 19th, 2010Press Play To Watch The Video Below
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The average broker recruits 2 to 12 agents a year (depending on how good you are at implementation) and a 3000% return on investment.
Take a tour to learn more!
Using Facebook “Status Updates” To Recruit Agents
Tuesday, July 20th, 2010What is a “status update?”
This is a status update
Typing in the “share’ box is a status update
Ever heard of Twitter? When people “Tweet” (post) 140 characters, that’s the same thing as a Facebook Status update. When you login to Facebook and see the home page feed, and see updates from all of your friends, that’s the Status Update feed.
Why status updates? Why even do them? Why are they important?
Here’s a common story I’m starting to hear:
Broker interviews the agent, agent says “thanks but I’ll think about it.”
Broker adds that agent as a friend on facebook, and then agent follows the status updates on Facebook.
The broker posts status updates regularly, then the agents current broker did something toupset the agent. Agent read a status update, and that put him over the edge.
The agent has now joined the company.
So: Status updates alone will never recruit an agent. But they help. They add fuel to a fire that you start with your normal recruiting efforts.
The Secret Desires Agents Crave In An Office
How these status updates were created
We have done multiple surveys of what brokers do to piss agents off. (Yes… we asked agents what pisses them off… we got shocking answers!)
We also asked agents what they look for in their dream real estate office.
Out of over 200 survey submissions, we found 16 categories that agents look for.
Because this is public information, I will only share 4 of the 16 categories. For the paid Recruiting Ninja Members, login to get this complete PDF guide.
Here are 4 categories, and some example status updates to post on Facebook.
- Agents want training
- Agents want competent friendly staff
- Agents want working equipment
- Agents want to be paid on time
Post these status updates on Facebook for Recruiting
Agents want training – example status update:
“An outside agent asked me how she could get clients with Twitter yesterday. I told her tocome to one of our training sessions and learn how!”
Agents want competent friendly staff – example status update:
“Just had an agent tell me how much they enjoyed our staff member Stacey, “it’s nice to see staff who works!” … we love her too!”
Agents want working equipment – example status update
“Celebration! That was the 5,796th consecutive successful copy on our copy machine. It’snice to have an office with technology that ‘just works’”
Agents want to be paid on time – example status update
“In the last week, we just paid out 13 commission checks to 13 happy agents. Each agent was thrilled to be paid on time, and have no surprises when they got their checks.”
How To Get The Complete Guide With 50+ Status Updates In 16 Categories Agents Look For In An Office.
Paid recruiting ninja members, as always, there is no charge for this guide, it’s all included in your membership to Recruiting Ninja.
Login, go to your ninja checklist, and go to the Facebook Recruiting Systems Checklist to get started on it.
30 Day Marketing System For Opening A New Office
Monday, July 19th, 2010See This New System In Action – Press Play Below
Video Highlights
This promotion involves…
- email marketing,
- facebook marketing,
- and surveying agents to find out what frustrates them about their current broker.
Then…
Asking agents what they look for in a dream real estate office.
And finally, at the end of the 30 days…
GIVING IT TO THEM
The marketing pitch’s basic idea is…
Remember the frustrations you mentioned? You won’t have to deal with those at our office.
Remember the things you want in a dream office? You’ll get all of those and more at our office.
This is powerful stuff. Use it carefully!